OVER 20 YEARS OF GROWTH

IRISH AUBRAC SOCIETY

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OUR SOCIETY
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Formed in 1998, the Irish Aubrac Cattle Breeding Society of Ireland is committed to promoting Aubrac cattle in Ireland. To date, it has achieved reasonable success in this objective and is now on course to making Aubrac cattle a dominant breed in Ireland.

Our new website www.aubrac.ie (launched October 2021) is our main source for all content. We encourage members to register their profile online. They will then be part of our community of members and can discuss all facets of Aubrac related issues in our forum. Also, they will be able to use the classified feature to sell livestock etc.

As the society continues to grow, we continue to create awareness to more and more farmers of the benefits to be gained from breeding Aubracs.

WE'RE SOCIALLY ACTIVE!

FIND & FOLLOW US

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FACEBOOK

1 week ago

Irish Aubrac Society
Save the date!!! Our Elite show and sale is on 25th October in tullamore mart. A great selection of preselected top quality males and females! ... See MoreSee Less
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4 weeks ago

Irish Aubrac Society
Come visit us today for the last day of the ploughing, see you all soon ... See MoreSee Less
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4 weeks ago

Irish Aubrac Society
It was a great pleasure to have the lady of the show Anna May McHugh in with us today. Pictured with Irish Aubrac cattle society chairman James and his wife Rose ... See MoreSee Less
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4 weeks ago

Irish Aubrac Society
A great crowd here today at the ploughing. Call in to see us ... See MoreSee Less
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4 weeks ago

Irish Aubrac Society
Come see us at the ploughing. Great stock to see and have a chat with our members ... See MoreSee Less
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1 month ago

Irish Aubrac Society
Pb au cows x ch bull and heifer weanlings for balla mart today lot no 401-404 and 1005-1008 ... See MoreSee Less
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1 month ago

Irish Aubrac Society
14 month old Ped Aubrac bulls all 5 star all by Turloughmore magnificent.Contact 087-9484163 for more information ... See MoreSee Less
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2 months ago

Irish Aubrac Society
AUX bull - 400kgs - €2,360 📍Balla Mart Source - Mart Bids ... See MoreSee Less
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2 months ago

Irish Aubrac Society
5 AU bulls - 12 months - 386kgs - €2280 - €5.91/kg📍Balla Mart Source - MartBids ... See MoreSee Less
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4 months ago

Irish Aubrac Society
Yearling aubrac bulls for sale. Full symbol organic. Contact (087) 204 5384 for more information ... See MoreSee Less
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5 months ago

Irish Aubrac Society
Special Sale of Aubrac Cattle for sale tomorrow in Kilcullen Mart tomorrow Wednesday. For more information contact Kilcullen Mart ... See MoreSee Less
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5 months ago

Irish Aubrac Society
Turloughmore T Bone, full brother to Turloughmore Magnificent made top price at our spring sale today when bidding stopped at €,5,000. ... See MoreSee Less
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5 months ago

Irish Aubrac Society
All roads lead to Tullamore tomorrow! ... See MoreSee Less
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5 months ago

Irish Aubrac Society
For sale tomorrow! ... See MoreSee Less
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5 months ago

Irish Aubrac Society
🚨 Here’s lot 32 for this Saturday’s sale from Brian & Rachel Donagher 🚨 ... See MoreSee Less
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6 months ago

Irish Aubrac Society
👀 Read why you should consider Aubrac 👀 ✅ Pedigree ✅ Commercial ✅ Dairy Here as two articles that appeared in the Farming Independent, featuring our members: ➡️ The McEvaddy Family in Co Mayo who are striking gold with Aubrac & Charolais genetics ➡️ Angela & Dermot Kehoe on using Aubrac on their dairy herd & running a pedigree herd. ... See MoreSee Less
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6 months ago

Irish Aubrac Society
🚨 20 lots - including the overall supreme Aubrac champion of Tullamore Show 2024 - will come under the hammer this Saturday as part of the Glenford Herd’s dispersal sale🚨 Society sale will start at 12, followed by the Glenford Herd dispersal ... See MoreSee Less
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6 months ago

Irish Aubrac Society
Irish Aubrac Society's cover photo ... See MoreSee Less
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6 months ago

Irish Aubrac Society
Send us pictures and/or videos of your stock catalogued for this weekend’s sale to feature on social media ... See MoreSee Less
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6 months ago

Irish Aubrac Society
‼️ Over 70 pedigree Aubracs for sale in Tullamore this Saturday ‼️ Over 70 pedigree registered Aubrac cattle will come under the hammer at GVM Group Tullamore Mart, Co Offaly, on Saturday, May 3rd, 2025.The Irish Aubrac Cattle Society’s highly anticipated pedigree sale will feature over 50 lots catalogued, including pedigree breeding bulls, weanling heifers, maiden heifers and in-calf heifers. All animals are to be penned by 10 am, with the sale, also being hosted on LSL Auctions, due to commence at 12 noon.Additionally, 20 lots will be offered for sale from PJ and Kelly McGrath, who will hold a dispersal of Glenford pedigree Aubracs, due to a change in farming enterprise.The McGraths, who began breeding Aubracs in 2011 using French imports, have achieved notable success at agricultural shows, most recently winning the overall supreme Aubrac champion title at last year’s Tullamore Show.Progressive Genetics and Munster Bovine have sponsored a €100 voucher for the top-priced animal in the Glenford herd dispersal.According to the society’s chairman, James Donnellan:“This makes the breed a fabulous option for both suckler and dairy farmers. Aubracs are excellent for ease at calving and are a very docile breed. But the real place where Aubrac rewards farmers is at the factory, with the final prices achieved.”“Whether you are looking for a bull, or a heifer to meet the requirements of SCEP, don't miss the Aubrac Sale in Tullamore, as all cattle are eligible, and they make excellent sucklers.”“Alternatively, if you are a dairy farmer looking for a bull to 'mop up' for the breeding season, you will do no better than Aubrac. The top breed for the Dairy Beef Index.”“All cattle are pre-inspected. And don't forget, if you cannot travel on the day, there is online bidding available.”“You can view and bid online on LSL Auctions, but you must contact Tullamore Mart before the sale to register. They can be contacted at +353 57 932 1196. Do not leave it until the last day."Record pricesThe upcoming society sale follows the success of last October's premier show and sale, where a new joint society sale record price of €5,000 was set by two stock bulls. Maiden heifers sold for up to €4,100 on the day.On average, bull prices were up by €840 per head compared to the previous year, while the maiden heifer average rose by €220 per head.Out of 43 pre-selected lots presented for sale by 13 herds, only one animal failed to meet its reserve, reflecting strong demand for pedigree Aubracs.About the breedThe breed is known for its hardiness, docility, ease of calving, high meat-to-bone ratio, efficient feed conversion, high-carcass quality and versatility.The breed hails from the rugged mountains of Southern France, where survival in harsh conditions has shaped them into one of the most resilient and versatile breeds around.Originally used for milk and draft, it has retained milking ability and placid temperament, adding to its natural beefing ability, hardiness, and low production costs, making it a complete suckler cow.As a suckler cow, the Aubrac offers the advantages of a pedigree animal (generations of selection, consistency of production, and higher sale value of progeny), coupled with hardiness and maternal qualities, that allow cows to run in the same manner as a commercial herd.Bulls finished in Ireland have consistently graded U and E, and the breed’s meat-to-bone ratio is exceptionally high and is in great demand with butchers.As a bull for crossing on commercial and dairy herds, the breed has proven itself: producing easily born calves that finish well for the males and make excellent replacement heifers for the females. An excellent feed conversion allows the animals to finish quickly at any age and with a quality carcass.The breed offers the ultimate combination of efficiency, profitability, and ease of management.The society, formed in 1998, now counts over 200 members. ... See MoreSee Less
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6 months ago

Irish Aubrac Society
Our ad in today’s Farming Independent ... See MoreSee Less
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6 months ago

Irish Aubrac Society
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6 months ago

Irish Aubrac Society
🔥 €4.00/kg for AU bull weanlings in Balla Mart yesterday 🔥 Source - MartBids ... See MoreSee Less
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6 months ago

Irish Aubrac Society
Calving draws to a close for Pullagh Livestock! 👏Calving 2025 done and dusted. Finished off with a lovely Otto heifer calf off Deerpark Shelby. Video in comments. Irish Aubrac Society ... See MoreSee Less
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6 months ago

Irish Aubrac Society
Calving 2025 done and dusted. Finished off with a lovely Otto heifer calf off Deerpark Shelby. Video in comments. Irish Aubrac Society ... See MoreSee Less
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6 months ago

Irish Aubrac Society
A sale not to be missed. Top quality stock on offer. Contact the office for further information ... See MoreSee Less
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6 months ago

Irish Aubrac Society
🔥 Cracking 1,000kg ped AU bull, born in 2021, sold for €3,840 in Delvin Mart this week 🔥 Video credit - LSL Auctions ... See MoreSee Less
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6 months ago

Irish Aubrac Society
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6 months ago

Irish Aubrac Society
K ... See MoreSee Less
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6 months ago

Irish Aubrac Society
Like the limos the Aubracs are going aswell!! Sale will be in Tullamore Mart on Saturday the 3rd of May directly after the Irish Aubrac Society sale. All cattle will be in the mart on the Friday night for viewing also. ... See MoreSee Less
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6 months ago

Irish Aubrac Society
Farming Independent writer, Angus Woods, on why he opted for Aubrac! This article is available in today’s paper ... See MoreSee Less
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6 months ago

Irish Aubrac Society
📄 Read all about Angela & Dermot Kehoe in this week’s Farming Independent 📄 “Calving problems take money out of your pocket through veterinary fees, death losses and delays in recycling and rebreeding. “Aubrac gives us peace of mind when it comes to calving, both on the dairy herd and as pedigrees.” ... See MoreSee Less
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7 months ago

Irish Aubrac Society
Up to €4.23/kg for AU dry cows in Balla Mart today Source - MartBids ... See MoreSee Less
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7 months ago

Irish Aubrac Society
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7 months ago

Irish Aubrac Society
Nice Johnstown Prince bull calf.One of 5 straws given to our eldest child by the Irish Aubrac Society for his cow. ... See MoreSee Less
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7 months ago

Irish Aubrac Society
‘For me, Aubrac is the beast’ - Patrick Mc Garrigle ... See MoreSee Less
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7 months ago

Irish Aubrac Society
⭐️ Congratulations are in order for Patrick McGarrigle and his family! ⭐️ They received an award for promoting the easy finish & carcass quality of Aubrac at the Pedigree Breeders Council of Ireland’s awards night, in Co Laois on Saturday night 👏 ... See MoreSee Less
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7 months ago

Irish Aubrac Society
Aubrac bullocks at €2,540 ... See MoreSee Less
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8 months ago

Irish Aubrac Society
Send us your AU & AUX calf photos! 📸 ... See MoreSee Less
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8 months ago

Irish Aubrac Society
Some lovely calves here from the herd of Declan Davey Doocastle Aubracs. Exceptional shape and style to these calves. ... See MoreSee Less
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8 months ago

Irish Aubrac Society
A reminder that the registration letter for pedigree calves is V in 2025! ... See MoreSee Less
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8 months ago

Irish Aubrac Society
🚨 Newsletter Alert 🚨 Our latest newsletter can be found via link this on our website : aubrac.ie/wp-content/uploads/2025/02/Aubrac-Cattle-Society-2024-Show-Newsletter-1-daniel.pdf ... See MoreSee Less
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8 months ago

Irish Aubrac Society
A similar price per kg of €3.31/kg followed suit at Ballinrobe Mart on Wed for AU X FR heifers Source - MartBids ... See MoreSee Less
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8 months ago

Irish Aubrac Society
🔥 Up to €3.35/kg for AU x FR heifer in Balla 🔥 Source - MartBids ... See MoreSee Less
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8 months ago

Irish Aubrac Society
Deerpark Nevin features in the new Bova AI catalogue ... See MoreSee Less
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8 months ago

Irish Aubrac Society
AUX bull weanling out of LMX cow - 375kgs - €1,660 ... See MoreSee Less
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8 months ago

Irish Aubrac Society
Mobile uploadsMarch 24 AU Bull 375 kg @ 1650 ... See MoreSee Less
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9 months ago

Irish Aubrac Society
AUX bullock out ot FR cow - 595kgs - €1,980 📍Roscommon Mart Source - MartBids ... See MoreSee Less
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9 months ago

Irish Aubrac Society
€1,810 or €3.43/kg for AUX heifer out of FR dam in Headford Source - MartBids ... See MoreSee Less
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9 months ago

Irish Aubrac Society
Pair of AUX heifers out of LMX cows - 512.5kgs - €1,890 in Balla today📍Balla Source - MartBids ... See MoreSee Less
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9 months ago

Irish Aubrac Society
🔥 5 pedigree in calf Aubrac heifers for sale from the Wilcot herd 🔥 - All out of our own cows and in calf to a bull from the Johnstown Herd. - They are lovely quiet heifers and are from some of our best cows. - We have been crossing Aubrac sires on their dairy herd since 2016 and established our prize-winning Wilcot pedigree herd the following year. - The Wilcot herd received the first-place prize for small pedigree herds in the society’s most recent herds competition. - These are a great batch of heifers to add to an existing herd or would make fantastic animals for a foundation herd. - First one is due to calve on the 22nd of February and everything else is with 11 days . - Please call Cathal (based in Co Laois) for more details: +353 (85) 778 9494 ... See MoreSee Less
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10 months ago

Irish Aubrac Society
📝 In the press 📝 Ballyclough Theo Pp (AU1515) featured in Rosalish Goulding’s NCBC Beef Programme Manager, commentary in the Farming Independent this week www.independent.ie/farming/beef/growing-interest-in-female-sexed-semen-and-polled-genetics-ncbc/a... Growing interest in female sexed semen and polled genetics – NCBC ... See MoreSee Less
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10 months ago

Irish Aubrac Society
🎄The Irish Aubrac Cattle Society would like to take this opportunity to wish all its members a Merry Christmas & Happy New Year 🎄We wish to thank our customers for their steadfast support of livestock and semen sales and other endeavours. 2024 has been a tremendous year for the society, its breeders and the breed as a whole. This is a testament to the ongoing, dedicated efforts of our council, breeders and wider Aubrac circles. We look forward to building on this momentum in 2025! ... See MoreSee Less
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10 months ago

Irish Aubrac Society
A great chance to improve your herd by purchasing some top quality straws in our Christmas sale ... See MoreSee Less
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10 months ago

Irish Aubrac Society
€2,080 or €3.15/kg for AU dry cow in Balla Source - MartBids ... See MoreSee Less
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10 months ago

Irish Aubrac Society
Deerpark Nevin! ⭐️🔥Deerpark Nevin AU1170🔥Outstanding Aubrac with excellent indexes across the board.Outcross for breeders.Number 1 bull for Dairy Beef Index.Length, excellent feet & legs, style and muscling ability.Order now to ensure supply for Spring 2025..Irish Aubrac Society VIVA L'aubrac Aubrac Passion Nature #Aubrac #Deerpark Chloe Goggins photography #DeerparkNevin #BovaAubrac #BovaBeefSires Irish Dairy Farmers Discussion Group #IrishDairy #DairyFarming ... See MoreSee Less
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11 months ago

Irish Aubrac Society
📝Report from our premier show & sale 📝 ... See MoreSee Less
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11 months ago

Irish Aubrac Society
📝Read about the Woulfe family in the Farming Examiner 📝 ... See MoreSee Less
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11 months ago

Irish Aubrac Society
📝In the press 📝 Check out The Longford Leader, which features our breeder, Michael Hanlon! 👏 ... See MoreSee Less
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